AI News and Commentary from Debra Aho Williamson
Here’s how Gen Z searches (new data)
Compared to other generations, Gen Z searchers are the most agnostic about their motivations to search.
AI Search Is New - Your Marketing Playbook Isn't
I bet you’ve heard the news: Search is changing. Here are four things to do now, each grounded in lessons from previous tech cycles.
Fidji Simo just dropped 3 big AI advertising insights in an OpenAI essay
In a new essay, the incoming CEO of Applications at OpenAI pulls back the curtain on her vision for AI’s potential.
A quarter of US adults are using generative AI daily
Consumers are rapidly integrating AI into their everyday lives, according to a new study from Insights Exchange.
The big AI bias risk for brands
When consumers perceive bias, they’ll blame brands before they blame tech firms. Here’s what marketers should know (and do).
The AI browser war is coming
The web browser wars were a significant moment in internet history. The AI browser wars will be similarly monumental.
What ads might looks like in the Perplexity Comet browser
This is more than an ad blocker. It's a fundamental shift in how users will interact with online content.
How to use what you learned in social media to prepare for AI search
Don’t freak out. There are transferable skills.
Podcast: How to Make AI Work for Creators and Audiences
I joined the Culture & Code podcast with Adrienne Lahens, author of “The Imagination Age” Substack, to discuss how audiences are using AI in everyday life, how creators can partner directly with brands, and what technologists and marketers need to do to keep up with this moment of massive change.
Here’s how the world feels about AI and news
AI chatbots are emerging as news sources—especially for younger audiences.
New York State may soon have an AI ad disclosure law
Here’s how the law might affect advertisers.
More AI Ads Are Coming, and They’re Not Going Away
Creatives may not love what Kalshi did, but the ball has started rolling.
Three AI Takeaways from My First Trip To Cannes Lions
Will there be a creative award for AI in 2026? Here’s my prediction, along with two more insights from the 2025 Cannes Lions.
Catch me on stage at Cannes Lions!
Join me at the Women Leading the AI Evolution Summit on Monday June 16.
Semrush data shows how AI Overviews are reshaping search
For now, Google is playing it safe with ads in AI Overviews. 95% of keywords with AI Overviews either have NO ads or extremely low cost-per-click.
OpenAI, Copilot scoop up ex-Facebook execs Fidji Simo, Mark D’Arcy
As AI companies push deeper into commerce and advertising they will need leaders who know the ad business and who can inspire teams to think big and develop innovative, groundbreaking products. Just like a little startup called Facebook did
Zuck’s interview with Stratechery was an AI advertising power flex
Here are three big takeaways from Zuck’s interview with Stratechery.
Meta beats earnings expectations in first quarter 2025
Q1 2025 was a good quarter for Meta, but it was before the economic turmoil really kicked in and before the seesaw of the tariffs began.
AI and China will be the top themes for Meta Platforms’ quarterly earnings
Here’s what I’m watching when META reports Q1 2025 earnings this week.